Do Not Sell My Personal Information

Last Updated: 4/16/2026

This California Privacy Notice ("Notice") is provided to residents of the State of California pursuant to the California Consumer Privacy Act of 2018, as amended by the California Privacy Rights Act (collectively, the "CCPA/CPRA"). This Notice supplements the HomeLiftUps Privacy Policy and applies solely to California residents.

For full details on how we collect, use, and disclose personal information, please review our complete Privacy Policy: Privacy Policy – HomeLiftUps

1. Personal Information We Collect

In the past twelve (12) months, HomeLiftUps has collected the following categories of personal information, as defined by the CCPA/CPRA:

Identifiers (e.g., name, email address, phone number, IP address, device identifiers)
Commercial Information (e.g., service requests, project details, lead records)
Internet or Network Activity (e.g., interactions with our website, ads, or communications)
Geolocation Data (approximate location inferred from IP address)
Audio or Visual Information (e.g., recorded customer service calls where permitted by law)
Professional or Business Information (for contractors and service professionals)
Inferences drawn from activity to improve matching and services

We do not knowingly collect personal information from children under sixteen (16) years of age.

2. Purposes for Collecting and Using Personal Information

We collect and use personal information for the following business and commercial purposes:

To operate and provide our lead generation and marketplace services
To match consumers with independent contractors and service professionals
To communicate with users, including via phone, email, and text messages
To process requests, manage accounts, and provide customer support
To measure performance, analyze usage, and improve our services
To prevent fraud, ensure security, and comply with legal obligations

3. Disclosure of Personal Information

In the past twelve (12) months, we have disclosed personal information for business purposes to the following categories of third parties:

Independent contractors and service professionals you request or are matched with
Service providers that support our operations (e.g., hosting, analytics, communications, security)
Industry partners that provide network connections
Advertising and analytics partners, subject to your opt-out rights
Legal or governmental authorities, when required by law

4. Sale or Sharing of Personal Information

While we do not sell personal information in exchange for money, California law defines certain disclosures for targeted advertising as a "sale" or "sharing." In the past twelve (12) months, we may have sold or shared the following categories of personal information for cross-context behavioral advertising:

Identifiers (such as cookie or device IDs)
Internet or network activity information
Approximate geolocation data
Inferences drawn from online activity

We do not knowingly sell or share the personal information of individuals under sixteen (16) years of age.

5. Your California Privacy Rights

As a California resident, you have the following rights under the CCPA/CPRA, subject to verification:

Right to Know / Access
Right to Delete
Right to Correct
Right to Opt Out of Sale or Sharing
Right to Limit Use of Sensitive Personal Information (where applicable)
Right to Non-Discrimination

6. How to Exercise Your Rights

You may submit a verifiable consumer request by:

Email: info@homeliftups.com

You may also exercise your right to opt out of sale or sharing by:

Clicking the “Do Not Sell or Share My Personal Information” link in our website footer
Enabling the Global Privacy Control (GPC) signal in your browser

We may require additional information to verify your identity before processing your request. Authorized agents may submit requests on your behalf where permitted by law.

7. Response Timing

We aim to respond to verified consumer requests within the timeframes required by California law. If we deny a request, you may have the right to appeal our decision.

8. Changes to This Notice

We may update this California Privacy Notice from time to time. When we do, we will revise the "Last Updated" date above. For material changes, we will provide notice as required by law.

9. Contact Information

If you have questions about this Notice or our privacy practices, please contact us: